JUNGMIN YOON


Shavu™




About Information Email
Project

     Testing Tomorrow (2025)
     Tasting Tomorrow (2026)
      00 : 00 (2026)      Passage (2026)      Pre-Sword (2024)      3M (2024)      DODO (2023)      Sunghaksipdo VR (2023)      Marche (2022)     Pre-Q (2022)

   













S     E     O     U     L       +       L     O     N     D     O     N


Pre-Q (2022)

Series Design







Overview

 <Pre-Q> is a marker-based storytelling system designed to enhance visitor immersion and navigation within theme parks.

The project combines visual identity, spatial graphics, and AR interaction to transform environmental markers into narrative devices.





Design Concept

Each marker visually reflects the characteristics of a specific theme area 
through color, shape, composition, and representative imagery. When visitors recognize or scan the marker, AR content connected to the corresponding narrative and attractions is activated.

The system was designed to improve environmental storytelling by allowing visitors to intuitively recognize the identity and atmosphere of each zone before entering it. Rather than functioning only as signage, the markers act as narrative triggers embedded throughout the park.


Banner Design
Ticket Design



Visual Identity

The project expands into a full branding system including banners, tickets, admission cards, wearable items, and promotional graphics.

A unified visual language was developed to maintain narrative consistency across both physical and digital experiences.


Poster Design
Poster Design
Poster Design